Altoona, Pennsylvania: The William F. Gable Co., No date [c. 1920]. Wraps. [EPHEMERA] [ADVERTISING PREMIUM] [HOLIDAY]. 12mo (7 1/8” x 4 7/8”); pp; glazed stiff color pictorial shape book wrapper; two staple binding; illustrations in b&w and a few with red highlights; light wear to wrapper, 1 ½” separation at foot of spine fold, light age-toning of paper, offsetting of ink; very good. Not recorded. Very good. Item #1419
The Gable Department Store was family owned and operated in Altoona, Pennsylvania from 1884-1968. This advertising premium was given to their customers around Christmas. Each page has a small illustration of an animal with a four-line rhyming verse.